Equest: The Power of Connection | MassMutual SpecialCare

MassMutual Special Care Planners Cody and Curtis know firsthand just how powerful connection and community can be for individuals with special needs and their families. They’ve seen it firsthand as volunteers at Equest, a Dallas-based nonprofit that unites horses, riders, and loved ones through healing and hope.

THE CREATIVE CONCEPT

Highlighting the transformative influence that MassMutual x Equest has had on the lives of the youth they assist and their families. 

WHAT THIS CAMPAIGN COVERED:

  • Full on Pre-Production

  • Video Production which included all of our video production team

production

Our production team traveled to another city for this project, something we’re no strangers to in the production world. It was also a special full-circle moment, as we had the opportunity to work with a longtime friend who had mentored Paul, the owner of Encima Media, when he first started. The production lasted a full day, and we were fortunate to have a fantastic team of locals on set.

We had the privilege of working with the amazing agency, Nimbus. With them on set alongside the client, it was a fantastic experience capturing the beauty of what this business had to offer.